Hero image: Pokémon Korea — ©Pokémon/Nintendo/Creatures/GAME FREAK.
Pokémon Korea’s autumn pop-up finally has a merch list, and it dropped in two parts. The 고풍 (gopung, antique-style) shop opens September 18 at HiKR Ground in downtown Seoul, and between a premium leather line announced last week and the everyday-goods wave revealed today, there’s now a fairly complete picture of what’s actually for sale.
Where and when
- Address: HiKR Ground, 5th floor — 40 Cheonggyecheon-ro, Jung-gu, Seoul
- Dates: September 18 (Fri) – October 11 (Sun), 2026
- Hours: 10:00 AM – 8:00 PM daily
- Payment: cashless only — bring a card
- Not sold here: any Pokémon TCG booster packs, including the Enhanced and High Class packs
The shop and its theme
The pop-up is the merchandise leg of Pokémon Mega Festa 2026: Pikachu’s Autumn Outing, HiKR Ground’s building-wide Pokémon takeover through October 11. Two Pikachu in 한복 (hanbok) front the key art, set against an illustrated hanok street — the same “Hanbok Pikachu” that’s also making its Pokémon GO debut around Jongno and Jung-gu this month. Floors 1–3 of HiKR Ground carry the exhibition and photo-zone side of the event; the 5th-floor shop is where the actual shopping happens.
Round one: the premium leather line
Announced September 11, the shop’s centerpiece is ETERNAL ANTIQUE METAL — a leather-and-metal-hardware line built specifically for this pop-up. It includes limited-run leather plushies of Charizard and Pikachu, each with an individually numbered certificate of authenticity (numbers are random, not assigned by purchase order), plus leather Ditto and Pikachu mascots, passport covers, and pouch keychains. Alongside it, Ichiban Kuji 30th Anniversary Vol. 2 — a win-guaranteed lottery draw — offers a tiered prize pool with a 50 cm Pikachu plush as the grand “Last One” prize, plus a 30th-anniversary perpetual calendar, a decorative plate, a nine-region travel plush series, gold-foil glassware, a hand towel, rubber straps and coasters, and metal charms.
Image: Pokémon Korea — ©Pokémon/Nintendo/Creatures/GAME FREAK.
Round two: three weekly drops
Today’s announcement covers everything else — a broader “Pokémon Store original series to Pokémon Center” wave, released across three weekly batches rather than all at once.
Week 1 (Sept 18) leans hardest into the antique theme: a “Traditional Edition” line of a celadon-patterned layered notebook, hanbok Pikachu pin badges, ceramic objets and magnets styled after Korean pottery, a teal tumbler and matching bokjumeoni (traditional lucky pouch) bag, plus a 30th-anniversary logo sticker pack and carabiner pouches. Alongside it, Pokémon Center is running its own “In Training” line — Fighting-type plush keychains and figures including Lucario and Machamp — and a separate plush series split between “soft and fluffy” (Sableye, Alolan Vulpix, and a couple of Water-types) and “rest time” plush (Snorlax and Cubone among them).
Image: Pokémon Korea — ©Pokémon/Nintendo/Creatures/GAME FREAK.
Week 2 (Sept 24) is smaller: regional-form plush pairing standard and Alolan Vulpix with standard and Paldean Wooper, a Pikachu-and-Eevee figure diorama, and a set of four Pikachu-face mini pouches in different expressions.
Image: Pokémon Korea — ©Pokémon/Nintendo/Creatures/GAME FREAK.
Week 3 (Oct 2) is the biggest single drop: a complete nine-piece 이브이 (ibeui, Eevee) evolution plush set covering every Eeveelution, a run of four 30th-anniversary Pikachu plush in different poses, Rowlet and Skitty “healing” plush, a set of dangling keychain plush (Eevee, Scorbunny, and a fox-eared fourth), and one oversized fluffy plush.
Worth knowing before you go
- This is a weekly-drop event, not a one-time launch. The premium leather line and Round 1 basics are ready on opening day, but a meaningful chunk of the 굿즈 (gutjeu) lineup — including the full Eeveelution set — doesn’t go on sale until October 2, so a visit in the first week won’t see everything at once.
- Everything is quantity-limited, with a per-person cap on most items and no guarantee an item gets restocked once it sells out — Pokémon Korea’s own notices say sold-out pieces may simply be swapped for something else.
- There’s a stamp rally tied to the pop-up, connecting HiKR Ground with nearby Airport Railroad stations; finishing it after visiting the Antique Shop gets you an exclusive 30th-anniversary Hanbok Pikachu sticker.
- No TCG booster packs are sold here at all — if that’s what you’re after, this isn’t the stop.
Part of the same 30th-anniversary tour
This is the same citywide Mega Festa 2026 campaign that brought the Muleungdowon pop-up to Lotte World Mall in August — Pokémon Korea’s 30th-anniversary tour has been moving across Seoul since May, and HiKR Ground is its downtown, Chuseok-season leg.